#WeeklyTask : Week 1 - Thought on Media Use

What is media?


Media is the medium for mass communication such as newspaper, brochure and even websites, social network. Media can be divided into two categories, traditional media and new media. And how about the media use?


Media Use is regarding how the society uses the media. How media has affected their life and how they handle the media.


There are many platforms of media nowadays. And for that I would like to focus more on social media since social media really give a big impact on the world today. In fact, Facebook user if combined all over the world, the population of Facebook user is the third densest population in the world.


Facebook has conquered the social network platform since 2008, taking the rank number 1 from Myspace. Everywhere you go people are more likely to have Facebook account. People use it mostly for stay connected between each other as you can easily share what you have on your mind, sharing the photo, stories and etc. Even the Instagram Company is bought by Facebook to strengthen their influence. By owning the Instagram, Facebook no longer have to worry about the competition in photo sharing. As a leading social network, Facebook is not only the place for social meet up, but also great tools for those advertisers and businessman. 96 percent of companies surveyed by Booz & Company and Buddy Media found that social network can increased their investments in social media.


On the other side, Twitter, the micro blogging social network, is not far behind Facebook. For the next couple of years, Twitter’s growth in US is predicted to be four times larger than Facebook. This probably because of the features that Twitter got. They are simple to use, and the user thinks the privacy setting also the best. Twitter also can be functioned as advertising and marketing tools due to their function that tweet can be easily re-tweet to other user. So the reach to the end user would be increased.











reference :

http://dictionary.reference.com/browse/media

http://searchenginewatch.com/article/2167518/Worldwide-Social-Media-Usage-Trends-in-2012